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Feb. 20, 2026

Garden of Life Debuts New National Campaign, "Formulas for Feeling Alive," During the Winter Games

Immersive campaign brings the garden to life, marking repositioning of beloved brand

Jan. 16, 2026

First Aid Beauty Becomes Official Skincare of Team USA for The 2026 Winter Games

As part of the partnership, Sydney Jo Peterson, Para cross-country skier, and Jamie Anderson, Olympic Snowboarder, will serve as official brand representatives

Dec. 23, 2025

Monopoly Shelved as TikTok Decides Britain's Christmas Board Games

Social-first agency SAMY analysed TikTok Shop board game sales across December to understand not just what Britain is buying this Christmas

Nov. 18, 2025

Travel Into The Upside Down With the New Kinder Joy Stranger things by Funko Pop!

UNIT9 delivers AR adventure, cinematic OOH, and live fan experience at Lucca Comics & Games 2025 for Ferrero's Kinder Joy x Netflix x Funko POP! partnership

Oct. 28, 2025

Riyadh Season as Never Seen Before - The Gang Brings Saudi Arabia's Biggest Festival to Roblox

Games developer studio The Gang, in collaboration with Big Time Creative Shop, is launching a spectacular Roblox world for Riyadh Season

Jun. 24, 2025

Ashley Tisdale Kicks off Cocomelon’s "Gotta Go" Tour A Potty-Themed Party for Toddlers

This summer, the "Gotta Go Zone" brings potty-training fun to LA, Nashville, and NYC with music, games, and CoComelon support

Jun. 06, 2025

Jung von Matt NERD and got2b Launch Christopher Street Roblox Experience for Pride

Immersive Roblox games bring history of the LGBTQIA+ movement closer to the gaming community

Apr. 24, 2025

Hellmann's Launches AI-Powered Platform that Detects Hunger to Boost Gamers' Performance

Hungry Games, created with FURIA, tracks facial cues to alert players when they need a break

Apr. 03, 2025

Ad of the Day | BAFTA & DCM Unveil Star-Studded Cinema Trailer Honoring Video Game Storytelling

The trailer launches in cinema ahead of the 21st BAFTA Games Awards on Tuesday 8 April

Mar. 07, 2025

KFC Turns Fake Ads into Real Mobile Games with "Original Fake Games"

KFC, the iconic fried chicken brand known for its creative storytelling, has launched a ground-breaking new campaign called Original Fake Games

Jan. 31, 2025

Angry Birds Celebrates 15th Anniversary with Special In-Game Events and More

As one of the most iconic and globally loved mobile games, Angry Birds is inviting players and fans to join the festivities with a series of special in-game events

Nov. 15, 2024

The Evolution of Online Slots Software: From RNG to VR Slots

If there's one area where online slots have significantly evolved, it's in technology, changing how players perceive these games

Aug. 19, 2024

EAT STRONG, GO STRONG: John West Showcase the Strength of Natural Protein in the Lead-Up to the 2024 Paralympic Games

John West launches a new campaign celebrating ParalympicsGB athletes ahead of the Paris 2024 Paralympic Games

Aug. 15, 2024

Paralympians Challenge Language Bias with "I Won’t Be Participating at Paris 2024" Campaign by adam&eveDDB

Some of the world’s leading Paralympians are set to declare that they’re not "participating" in the Paris 2024 Paralympic Games

Aug. 14, 2024

Skoda and Leo Burnett UK Inspire Female Cyclists with Ride With Me Campaign

The social-first campaign is fronted by professional cyclist and Olympic medallist Elinor Barker, who completed her hat-trick of medals during the Paris 2024 Olympic Games

Aug. 13, 2024

With Orange and Paris 2024: Relive the Race that Changed the History of Athletics

The Paris 2024 Paralympic Games are approaching, and although they are a major sporting event, they attract less attention than the Olympic Games

Aug. 06, 2024

Brand-Building Gold: Consumers' Favourite Olympics & Paralympics Ads

System1's ad testing reveals top 10 commercials from the 2024 Paris Games

Jul. 26, 2024

Christian Aid and Impero Launch Olympics-themed Campaign to Highlight the Global Climate Crisis

Christian Aid, the UK charity fighting global poverty, harnesses the building excitement around the Paris 2024 Olympic Games

Jul. 23, 2024

Corona Cero and Grey Bring Olympic Seats to Iconic Sunset Destinations Worldwide

First-ever global beer sponsor of the Olympic Games invites fans to celebrate life's golden moments

Jul. 23, 2024

Arbella Partners With Special Olympics Massachusetts and Joe Berkeley to Air New Commercials During Olympic Games

Joe Berkeley LLC is pleased to announce four new commercials for Arbella Insurance

Jul. 18, 2024

Allwyn Celebrates the Role of National Lottery Players in Team GB's and ParalympicsGB's Success with "Paris 2024"

The campaign will feature reactive content from GB athletes celebrating key moments during the Games

Jul. 09, 2024

Yerba Armino's New Campaign With Full Production by Olga Lee Presented at the Copa America

The Superproduction by Notable, Directed by Oliver Lee Garland, Commemorates the 100th Anniversary of Uruguay's Victory in the Paris Olympic Games

May. 21, 2024

New Campaign by adam&eveDDB for Paris 2024 Challenges Perceptions of Paralympic Games

adam&eveDDB dispel harmful misconceptions about the Paralympic Games in their empowering new campaign

May. 10, 2024

Clash of Clans Invites People to Raid Erling Haaland’s Village in OOH Campaign

Clash of Clans, one of the world’s most-downloaded mobile games, partners with football superstar Haaland

May. 03, 2024

Power Up! A Nostalgic Look at Gaming's Evolution: From Pong to Virtual Reality

Remember the thrill of finally winning a hand in traditional slot machines, the rush of competition, the strategic thinking– it's all part of the magic of games

May. 02, 2024

Football Superstar Erling Haaland Becomes Playable Video Game Character in Clash of Clans

Haaland becomes Barbarian King character in one of the world’s most-downloaded mobile games

Apr. 30, 2024

Samsung Challenges Jantelagen Before the Olympic Games in Paris 2024

Samsung has been a global sponsor of the Olympic Games since 1998

Apr. 12, 2024

State Teams up with Riot Games on Design Campaign for Esport Tournament VALORANT Masters Madrid

Partnering with Riot Games to create the visual identity for the tournament, the event took place from March 14 – 24, 2024

Apr. 08, 2024

GameStop Shakes up the Gaming Scene with CANDY CON Personalized Controllers

Global branding agency, BRANDED, in partnership with its creative team WMH&I, devised the name, brand identity and packaging

Dec. 20, 2023

Ad of the Day | CUBO and HALAL Create Epic Holiday Escapade for One of the World's Most Popular Games

CUBO connected gaming knowledge with film-making craft in a whole new way resulting in a film that's captivating fans across the globe

Oct. 06, 2023

New Commercial for the Tennessee Education Lottery Corporation out of Buntin Brings Focus Group Mayhem

The iconic games players know and love, bring "instant fun" mixed with mayhem in the new "What’s Your Instant Game?” campaign by BUNTIN

Sep. 26, 2023

With Burger King®, there's Never a Hand Foul

After showing the world why the use of VAR had been heavily criticized during soccer games, BURGER KING® is now making new revelations about hidden conversations

Aug. 16, 2023

We Are Royale Unleashes "League of Legends" Naafiri Character Reveal Spot

Creative production company We Are Royale (WAR) recently partnered with Riot Games to create a cinematic trailer announcing the release of Naafiri

May. 24, 2023

Xsolla Announces Game Changing Alliance to Help Mobile Game Developers Grow their Business

Xsolla, the leader in video game commerce solutions for PC, web, and mobile games, has teamed up with YouAppi

Apr. 26, 2023

Allianz France to the Start Line with New Campaign Leading up to Paris 2024 Olympic and Paralympic Games

Allianz France launches new campaign by Ogilvy Paris

Apr. 12, 2023

Skateistan and DDB Invite Gamers all Over the World to Play Skateboarding Games to Support At-Risk Kids in Real Life

Skateistan, the non-profit organization unveiled a new campaign "Play For Skateistan"

Apr. 05, 2023

History of Playing Cards: 7 Cool Facts You Didn't Know

Whether you are a master card player or you like to play various card games with your friends every once in a while, you likely have a deck of cards in your home

Mar. 13, 2023

How Classic Games are Reimagined for the Modern Era

The modern era of gaming gives us a rich choice of titles to play, yet still gamers tend to gravitate towards particular franchises time and time again

Mar. 09, 2023

Transavia Takes Ownership of the Airplane Celebration in Football Video Games

Transavia decided to give a treat to football fans by offering them the chance to win tickets to see their favorite team play at home

Feb. 13, 2023

House 337 Delivers a Royal Treat in First Work for Dream Games

House 337 has created a glamorous TV campaign for Dream Games’ Royal Match that offers a glimpse into the "royal treatment" every player receives

Jan. 26, 2023

We Are Royale Commemorates Landmark Riot Games and Xbox Partnership

Fan Favourite Characters Star in Cinematic Spot for Riot Games' Xbox Partnership

Sep. 13, 2022

Ad of the Day | DDB Paris' 5th Film for Assassin's Creed Celebrates 15 Years of Epicness

Since 2007, Assassin's Creed has become a blockbuster franchise who sold over 200 million games

Sep. 05, 2022

Ways To Have More Fun Playing Online Casino Games

Join us as we look at ways to have more fun when playing online casino games

May. 05, 2022

WPP and Epic Games Partner to Accelerate Innovation for Clients in the Metaverse

This partnership follows WPP’s recent announcement of The Metaverse Foundry

Feb. 17, 2022

What If Video Games Heroes Rolled Their Hips To Send An Important Message?

Women in Games assembles video games heroes to raise awareness about gender stereotypes in video games

Dec. 18, 2021

A_DA Joins Microsoft To Bring The Ancient Site Of The Olympic Games To Life

Microsoft and the Hellenic Ministry of Culture and Sports unveiled "Ancient Olympia, Common Grounds"

Jul. 19, 2021

Yoplait Kids Launches Biggest Ever Campaign Ahead of Tokyo 2020 Olympic Games

Six Team GB star-studded ambassadors

Jun. 04, 2021

Battery Reveals New Viking Civilization Within Rise of Kingdoms

In Comedic Global Campaign Created For Lilith Games by Agency Battery

Jun. 03, 2021

The One Club's Creative Week 2021 To Feature Daily Sessions from Epic Games

Learn how real-time technology is empowering creators

Jan. 20, 2021

Builders Club and Riot Games Launch an Exciting Hype Film for the Next Decade of League of Legends Esports

Using 2D and 3D visuals...

Nov. 24, 2020

Elastic Launches Transatlantic Partnership with UK Animation Studio Feed Me Light

Elastic and Feed Me Light teamed up to create this stunning weapon ‘reveal promo’ for Riot Games’ new game ‘Valorant’.

Aug. 03, 2020

When Casino Games become Work

This kind of accessibility is one of the many perks to 21st century life and the digital age we now live i

Dec. 10, 2019

National Cancer Institute Tabado Games kicks off with ici Barbes

ici Barbès created the whole operation with “get rid of tobacco” as an overall concept

Mar. 20, 2019

Ubisoft and DDB Paris hid a podcast series based on The Division 2 universe into the map of Ghost Recon Wildlands

Green Dawn takes place between the events of the first and second Division games.

Dec. 19, 2018

Santa Has Competition In GameStop's New Spot Edited By Lucky Post's Marc Stone

Perfectly performed by one very convincing Santa, the Christmas identity crisis is twistedly lighthearted.

Dec. 18, 2018

Sports team recycles clothing from players–creates unique merch

The "Sustainable Mercy" collection can be bought at Tellus Bandy's home games and at Facebook Page

Nov. 01, 2018

FCB Inferno transform office into gallery for emerging artists

Tanoa Sasraku-Ansah unveils ‘Outdoorzy Types’ series, examining black characters in video games

Sep. 25, 2018

Award-Winning Director Shelley Lewis Brings Her Captivating Storytelling To Bullitt

Shelley Lewis has shot spots for Panasonic, Starbucks, Angie’s List and the Paralympic Games

Mar. 05, 2018

FCB Inferno Launches "Queen Rules" to Challenge Gender Bias With Playing Cards

Global Campaign Features New Games Where Queens Rule Supreme

Feb. 09, 2018

Samsung Mobile: A blind torchbearer from Russia at the Olympic Games in South Korea

Russian Olympians will perform on them under a neutral flag.

May. 10, 2017

Cheil Strikes Gold at Ex Awards With Best Olympics Activation For ‘Samsung Galaxy Studio’

Cheil Worldwide Seoul’s campaign for Samsung Electronics for ‘Samsung Galaxy Studio’ at the Rio 2016 Olympic Games has won the Ex Award for Best Olympics Activation at the 2017 Ex Awards.

Latest News

Apr. 15, 2026

Kristina Colliander Appointed new CEO of Goteborg Film Festival

Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm

Apr. 15, 2026

Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign

Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike

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