Olympics 2016 on the BBC: The Greatest Show on Earth
Media Type:
TV
Brand
Agency
Country:
Industry:
RKCR/Y&R is launching this year’s campaign for the BBC’s coverage of the Rio 2016 Olympic Games in August. The campaign aims to excite, inform and inspire ahead of this year’s spectacle and is coupled with the BBC’s unrivalled editorial, multi-platform offering in the build-up and throughout the games.
Credits
Advertising Agency:
RKCR/Y&R, London, UKArt Director:
Psembi KinstanCopywriter:
Alice BurtonAccount Director:
Max BennettExecutive Producer:
Ryan Goodwin-SmithProduction Manager:
Suzanne ForwardProducer:
Jen CoatsworthExecutive Producer:
Ryan Goodwin-SmithHead of CG:
Jason NicholasVFX Supervisor:
Neil RileyMusic Supervision:
Native MusicDate:
July, 2016
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 21, 2026
Stake Releases "The Merab Method" as Global Ambassador Looks to Regain UFC World Title
Stake, the world's largest online casino and sportsbook, has expanded on its Global Ambassador agreement with Merab Dvalishvili
Oct. 21, 2026
Digital 2027 Report: One in Three People Globally now use Gen AI, as Social Media Users Reach 5.81 Billion
Digital 2027 reveals major milestones in artificial intelligence and social media adoption