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Effie leads, inspires and champions the practice and practitioners of marketing effectiveness through education, awards, ever-evolving initiatives and first-class insights into marketing strategies that produce results.
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Latest News
Sep. 24, 2026
Publicis London Launches "World Class": New Research Reveals the Hidden Cost of Playing it Safe in Global Advertising
Publicis London’s world Cclass study reveals what makes multi-market campaigns effective
Sep. 24, 2026
K-Citymarket Turns Personal Style into Something You Can Taste
Recipes connect to ingredients available from K-Citymarket, creating a direct path from personal discovery to products and shopping
