Effie Awards

Effie leads, inspires and champions the practice and practitioners of marketing effectiveness through education, awards, ever-evolving initiatives and first-class insights into marketing strategies that produce results.

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Leading, inspiring and championing the practice and practitioners of marketing effectiveness globally. Effie stands for marketing effectiveness, spotlighting ideas that work and serving as the forum for the global marketing industry. Through a network of 50+ partner organizations worldwide, Effie identifies, recognizes and celebrates effective marketing programs and the teams who create them.

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Oct. 21, 2026

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Stake, the world's largest online casino and sportsbook, has expanded on its Global Ambassador agreement with Merab Dvalishvili

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Digital 2027 reveals major milestones in artificial intelligence and social media adoption