The Variable

The Variable is a growth company that builds people-friendly businesses. Clients rely on our expertise in strategy, design, media and advertising to create value in people’s lives and to deliver profound results for their businesses

Jul. 20, 2022

Napa Repositions as the Company that Keeps Drivers Moving; Debuts New Brand Campaign

New work from The Variable looks to reconnect people with their love of cars and inspire drivers to "Get Up & Go"

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Oct. 22, 2026

Gerety Awards Celebrates Brazilian Winners at its First-Ever Winners Cocktail in Sao Paulo

The evening recognised five trophies awarded to Brazilian agencies BETC HAVAS and AMPFY

Oct. 22, 2026

AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony

The finalists span categories including Best Short, Best Animation, Best Thriller, Best Sci-Fi, Best Ad, Best Music Video