Modern Formula (MoFo)
Media solutions born from data and creativity.
Jul. 14, 2023
E-Bike Brand Euphree Launches City Robin X+ Model Campaign
Modern Formula creates launch campaign showcasing fully integrated wiring, and intuitive torque sensor technology
Apr. 25, 2023
Pivot CMO, Modern Formula Merger Brings Creative Firepower to Performance Marketing
Pivot CMO, an elite-performance marketing solutions company, is merging with new-media agency
Feb. 03, 2022
Min Kwak Joins Modern Formula to Lead Integrated Media Efforts
MoFo is a proud collaborator within the Conspiracy Theory network
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness