Puma: Irrepressible Spirit

10.0

Media Type:

Film Film

Brand

brand

Industry:

Fashion

This new collection stands at the intersection of sport and fashion, with pieces inspired by traditional boxing gear and infused with Parisian couture. Bra tops, boxing shorts, and sneakers are elevated with a stark color palette, hits of gold, and design elements straight out of BALMAIN’s atelier. Model Cara Delevingne, Executive Creative Director Neel Majumder and Balmain Creative Director Olivier Rousteing helped design the campaign " Irrepressible Spirit ".

Credits

Executive Creative Director:

Neel Majumder

Creative Director:

Olivier Rousteing

Model:

Cara Delevingne

Photographer:

Brianna Capozzi

Date:

November, 2019

Latest News

Sep. 07, 2026

Audemars Piguet Celebrates its Craftsmanship in a new Brand Campaign by Bonjour Paris

Bonjour Paris supervised the production, entrusting Ocurens with set design and working in close collaboration with Laziz Hamani

Sep. 07, 2026

HUMANKIND II Launches with a New Perspective on the Story of Humanity: Through the Eyes of a Newborn Child

In 95 seconds, the film stages nine births, from the Neolithic era to the near future