Protergia: Εlevator
Media Type:
TV
Brand
Agency
Country:
Industry:
With the arrival of 2024, electricity tariffs in Greece changed in order to give more control to the consumers. To make the procedure simpler, the tariffs are color coded and so people can choose the electricity tariff they want, by just choosing the equivalent color. Despite good intentions this situation created more confusion for most people, who find it unable to understand each tariff and choose a color accordingly.
Credits
Advertising Agency:
The Newtons Laboratory, Athens, GreeceCreatives:
Andreas Grigoriadis, Giannis Sorotos, Dimitra Andrikopoulou, Argiro Pasxou, Ioanna TerekidouProduction Company:
Boo ProductionsDirector:
Panos KoronisD.o.P.:
Antonis ZkerisArt Director:
Giannis KsintarasEditor:
Dimitris PeponisMusic & Sound:
BouncePost Production:
Boo PostDate:
February, 2024
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