Hyundai: New Dawn

6.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Automotive

Hyundai UK’s new multi-channel advertising campaign by integrated agency INNOCEAN UK, "New Dawn" showcases how the iconic South Korean car brand has undergone a transformation through innovation, design and leadership in electrification.

Credits

Advertising Agency:

Innocean London, UK

Chief Executive Officer:

Michael Herbert

Head of Creative:

Dom Sweeney

Creative:

Fenton Saward

Conceptual Designer:

Liam Graham

Head of Broadcast:

Emma Smalley

Editor:

Anabel Gonzalez

Head of Operations:

Alex Taylor

Strategic Group Account Director:

John Crook

Account Director:

David Hampton

Account Executive:

Lawrence Reid

Social Media Manager:

Emily Sherwin

Junior Social Media Manager:

Lucy James

Head of Media:

Becky Broe

Senior Media Manager:

Matt Rowley

Senior Programmatic Trader & Data Analyst:

Robin Hong

Senior Media Executive:

Taylor McCarthy

AdOps & Analytics Manager:

Adam Smith

Media Agencies:

INNOCEAN UK, Havas Media

Director:

Jeroen Mol

Production Company:

FAMILIA

Producer:

Kwok Yau

Executive Producer:

Ciaran Bennett

DOP:

Matthew Emvin Taylor

Editor:

Rachael Spann

Colourist:

James Bamford

Post Production:

Lem Lawrence

Music Supervisor:

Liz Williams

Composer:

Nick Crofts

Sound Studio:

GuiltFree

Date:

January, 2023

Latest News

Apr. 15, 2026

Kristina Colliander Appointed new CEO of Goteborg Film Festival

Kristina Colliander will become the new CEO of Goteborg Film Festival, joining from her role as CEO of Film Stockholm

Apr. 15, 2026

Helly Hansen and Grey London Spotlight Collective Adversity in new "Shared Challenges" Outdoor Campaign

Shot in partnership with Norwegian mountain guides, the outdoor version of the film follows a group of friends on a demanding hike