Burger King: Tattoo
Media Type:
Online
To warn our youngest of the risks of prolonged exposure to skin to the sun, BURGER KING® Belgium decided to slip ephemeral tattoos with the words "It’s even better when grilled with a flame" in all its King Junior children’s menus. Exposed to the sun's UV rays, they eventually reveal a hidden message of prevention, “But you’re not a Whopper. Protect your skin.”
Credits
Advertising Agency:
Buzzman, Paris, FrancePresident and Executive Creative Director:
Georges Mohammed-ChérifVice President:
Thomas GrangerManaging Director:
Julien LevilainArt Director:
Vincent TavernierAccount Manager:
Quentin SeguretAccount Executive Assistant:
Giuliano LeconteSocial Media Manager:
Nadege JourdanSocial Media Consultant:
Ruben SayadaHead of PR & Communication:
Amélie JuilletPR & Communication Manager:
Paul RenaudineauPR & Communication Assistants:
Tifanny Boutih, Margaux ZaniolProducer:
Charlotte ChadeauDate:
July, 2022Ad of the day
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