VIVO Telefonica

Vivo (Telefônica Brasil) is part of the Telefónica Group and with more than 94 million customers, of which 75 million mobile and 19 million fixed.

Apr. 15, 2025

"Jealousy, Jealousy" by Olivia Rodrigo Inspires Vivo Campaign About Excessive Screen Time

The "Toxic Relationship" campaign uses Olivia Rodrigo's 2021 hit song "jealousy, jealousy" to draw attention to the psychological impact of excessive screen time

Nov. 21, 2024

"Unforgettable": Vivo Pays Tribute to Nadal in his Farewell from the Courts

Tennis player Rafael Nadal has recently announced his retirement following next season’s Davis Cup

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Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness