Visit Iceland
Visit Iceland is the official destination marketing initiative for Iceland, operating under Business Iceland.
Visit Iceland is the official destination marketing initiative for Iceland, operating under Business Iceland. Our mission is to attract travelers year-round by highlighting the country’s unique nature, rich culture, and extraordinary adventures—while promoting sustainable travel and responsible tourism.
Latest News
Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars