
True Patriot Love Foundation
National charity dedicated to providing military & Veteran families with the support they need & the hope they deserve.
Founded in 2009, True Patriot Love Foundation has become Canada’s leading organization supporting military members, Veterans and their families. The foundation raises awareness around the challenges related to military service and funds programs that deliver significant impact in the areas of mental and physical health, rehabilitation & recovery from injury, supporting the children and spouses of those who serve, and promoting re-integration into communities. Since inception, True Patriot Love has committing over $28 million in funding to 825 community-based programs across the country, which has helped change the lives of more than 30,000 military members, Veterans and families.
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness
