The Hygiene Bank

Hygiene Poverty is a lot closer than you think. 14 million people in the UK live in poverty and 4.5 million of those are children.

Mar. 31, 2025

Saatchi & Saatchi and The Hygiene Bank Create "The Edible Soap" as a Powerful Symbol of Hygiene Poverty in the UK

Research from the Hygiene Bank shows nearly 8% of the UK faces hygiene poverty

Latest News

Jul. 22, 2026

Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life

Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet

Jul. 22, 2026

"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer

Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars