
The Habit Burger Grill
Become America's favorite Habit, one burger at a time.
At The Habit Burger Grill, a subsidiary of Yum! Brands, Inc. (NYSE:YUM), our dedication to delivering quality made-to-order food has been a tradition for over 50 years. When we started out, we made a simple commitment to sell the best burgers in Santa Barbara. While our menu and business have grown to over 275 locations, we still operate under that same commitment. Our mission - To Become Everyone's Favorite Habit, One Burger at a Time.
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