
Svenska Spel
Svenska Spel is a state-owned company operating in the regulated gambling market in Sweden.
Mar. 08, 2024
The 70s Hit "Dreamer" to Inspire Swedes to "Keep Life Dreamy"
The state-owned, and among Swedes immensely popular, lottery Lotto from Svenska Spel has for decades made thousands of Swedes millionaires
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness

