South Western Railway
South Western Railway was created by amalgamating the reorganized Hubli division from South Central Railway with Bangalore & Mysore divisions of Southern Railway.
Emotional Penalties Highlighted in South Western Railway's new "Dodge the Fare, Pay the Price" campaign by St Luke's
Following research conducted by Transport Focus, three Fare Dodging audiences are identified for this campaign
South Western Railway Aims to Reduce Abuse Against Staff in New "Body cam Footage is Evidence"
Body cams record events from the staff’s perspective, including instances of verbal or physical abuse
South Western Railway Unveils Exciting Range of Rewards in new Campaign from St Luke's
The playful campaign, created with St Luke’s, produced by Nexus Studios and directed by Conor Finnegan
St Luke's Uses Insults Thrown at SWR Staff in New Campaign to Tackle Abuse
OOH campaign highlights some of the verbal abuse its workers have been subjected to by agitated customers
Ad of the Day | St Luke's Urges Audiences To "Spread Your Wings" In Debut Campaign
St Luke’s is introducing a new creative work for South Western Railway
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness