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President's Choice
We crave the new, the next, and the never been done. Because the more we ask, the more we discover.
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May. 12, 2026
President's Choice Turns Ice Cream Truck Jingles into Free Ice Cream
With The PC Insiders Report Taste That Tune, Ontarians will have a chance to try one of three nostalgia-inspired flavours
Sep. 24, 2025
Ad of the Day | President's Choice Unveils a World of Possibility in its Latest Campaign
President’s Choice food products have been staples in kitchens across Canada for over 40 years
Latest News
Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars