Piaggio Group

#PiaggioGroup is among the world's leading brands in the light mobility market for 2, 3, 4 wheeler vehicles.

Sep. 07, 2023

Where the Buffalo Roam Kicks It in Italy for Vespacross Doc

WTBR has created another installment of Vespamania, a short film series celebrating the world’s most beloved scooter brand

Jun. 22, 2022

Where The Buffalo Roam Captures Woman’s 30,000 km Adventure On A Vespa In Storybook Fashion

WTBR produced the film in collaboration with Piaggio Studios, the content arm of Piaggio Group

Latest News

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness

Jul. 22, 2026

Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life

Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet