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Orbit Gum

Orbit Gum. This is your moment. #TimeToShine

Mar. 30, 2026

Mars Snacking Launches Bold new OEFY Campaign, Total Overthink of the Head

The campaign is the latest evolution of the "Chew Good" platform, strategically reframing gum as a reset ritual that fits moments of everyday overthinking

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness