Minus 196

-196, pronounced “Minus One Nine Six”, is a vodka seltzer that gets its name from the technology used to extract flavor from whole fruit.

Oct. 21, 2024

-196 Launches New Surreal "Method in the Minus" Campaign by Droga5 London

Alcoholic Ready to Drink (ARTD) brand –196 is launching its new distinctive campaign from Droga5 London in Great Britain

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Sep. 07, 2026

Guinness Heroes the Iconic Harp in new "LoVely" campaign

Launched through an evocative OOH campaign, "LoVely", presents a new expression of "Lovely Day for a Guinness"

Sep. 07, 2026

Banijay Entertainment Unveils Ambitious Pan-European Lifestyle Format with Vinted

Electric Robin producing brand-funded series Live Better for Less across seven territories