Midea

Midea America is the U.S. subsidiary of Midea,(SZ:000333), a publicly listed, Fortune 500 company and the world’s leading manufacturer of home appliances.

Nov. 22, 2023

Pereira O'Dell's Seasonal Campaign for Midea America Features "Mr Grump" Character

Pereira O'Dell, creative agency of record for Midea, a major appliance manufacturer, is thrilled to share latest campaign

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Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness