Michelob ULTRA
For those who go the extra mile, push further and, demand success on their own terms, Michelob ULTRA is the beer that celebrates you.
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Michelob Ultra & DAVID Buenos Aires Find the Perfect Match to Celebrate Messi Winning Copa America
Just seconds after Messi lifted the Copa America trophy in Miami, Michelob Ultra launched a campaign to honor the GOAT
Ad of the Day | Michelob Ultra Organic Seltzer Makes a Satirical Super Bowl Debut
Don Cheadle - and a Few Other Familiar Faces - Challenge What’s Real vs. Fake
Michelob ULTRA and Wieden + Kennedy New York Drop Star-Studded Super Bowl Ad
America’s Most Prolific Athletes Join Michelob ULTRA to Showcase a Different Side of Success
Michelob ULTRA Celebrates The Joy of Running Season Giving an Everyday Runner a Chance
The brand is inviting runners of all kinds – from novice to avid – to complete its #TeamULTRA “Everyone’s A Runner Challenge” for fun and motivational runs with a chance to win epic prizes.
Michelob ULTRA Toasts The Joy of The Season's Return As The New Official Beer Partner of The NBA
New Content Featuring Jimmy Butler and His Hidden Talent
Michelob ULTRA Pure Gold Unveils 12x12 Foot Blanket For Safe and Fun Summer Adventures
No Purchase or Payment of Any Kind is Necessary to Enter for a Chance to Win
The At-Home Workout Icons will Come Together for a one-of-a-kind "ULTRA Throwback Thursday"
On Thursday, June 25th, Billy Blanks will lead America through his iconic Tae Bo workout
Michelob ULTRA Is Giving Fans the Ultimate Way to Celebrate the Return of Sports
Beer, Caddyshack-Inspired Content Featuring Peyton Manning and an Exclusive Golf Beer Cart Giveaway
Ad of the Day | Michelob ULTRA Teams Up With Jimmy Fallon To Show America That Fitness Can Be Fun
This year marks the fifth consecutive Super Bowl appearance for Michelob ULTRA
Michelob ULTRA Pure Gold Launches 6 For 6-Pack Program to Support Organic Farming
Michelob ULTRA Pure Gold Reveals New Super Bowl Commercial
Latest News
Sep. 04, 2026
Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign
Most family SUVs have to prove they’re ready for everything a family can throw at them
Sep. 04, 2026
Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign
That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon