Michelin
French tire manufacturer based in Clermont-Ferrand, France
Oct. 07, 2024
BETC and POP (Prose On Pixels) Explore Unreal Engine
For the new Michelin film aimed at the electric vehicle market, BETC and POP (Prose On Pixels) have created a film almost entirely using Unreal Engine
May. 15, 2024
Michelin's new Advertising Campaign Reiterates the Brand's Innovative Strength
The "On the road and beyond!" journey spotlights this innovative strength with some shining examples of Michelin's unique expertise
Jul. 19, 2021
Michelin Rides High With Mercedes AMG in "Smash the Laptime" Campaign via BETC Paris
Michelin PSCUP 2R x Mercedes AMG
Latest News
Sep. 04, 2026
Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign
Most family SUVs have to prove they’re ready for everything a family can throw at them
Sep. 04, 2026
Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign
That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon