Lacoste
Life is a beautiful sport since 1933.
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Apr. 20, 2021
Lacoste Releases New Brand Campaign by BETC: Crocodiles Play Collective
Seven Ambassadors, Seven Photographers, One Story
Mar. 15, 2021
Lacoste and Polaroid are Celebrating All The Colors
Through a new collaboration with Polaroid, the crocodile poses with the iconic rainbow
Mar. 01, 2018
Ad of the Day | For the first time in Lacoste's history BETC has initiated a change of the logo
The Lacoste crocodile is making way for ten threatened animals in a collection of extremely limited-edition polo shirts.
Latest News
Oct. 22, 2026
Gerety Awards Celebrates Brazilian Winners at its First-Ever Winners Cocktail in Sao Paulo
The evening recognised five trophies awarded to Brazilian agencies BETC HAVAS and AMPFY
Oct. 22, 2026
AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony
The finalists span categories including Best Short, Best Animation, Best Thriller, Best Sci-Fi, Best Ad, Best Music Video