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Fenty Beauty

The New Generation of Beauty. Fenty Beauty By Rihanna.

Oct. 25, 2017

Rihanna and Sephora Launch Fenty Beauty with the World’s First Live-Created Fan Film

Experiential design agency Wildbytes transforms Rihanna’s fans into superstars in unforgettable immersive experience, Fenty’s Playground

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness