Eden Gen

Sex, as explained by a condom.

MAJORELLE

French laboratory specializing in sexual health (creation in 2012), 1st pharmaceutical laboratory with a citizen approach dedicated to solving public health problems. Our goal is to improve access to essential products and correct market failures.

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness