CUPRA

Born in the garage, evolved for the track, reinvented for the streets.

May. 07, 2026

Ad of the Day | Tom Felton Stars in "The Chosen One," the New Campaign by CUPRA and &Rosas

The film reinterprets one of the most iconic scenes from Harry Potter and the Sorcerer’s Stone

Oct. 10, 2022

CUPRA, the New Emblem of Sportiness is Joining Forces with Trackmania

Trackmania is the world's most streamed racing game, offers a whole new world to the millions of players in the community

Jan. 25, 2021

Droga5 London Goes "Another Way" with New International Visual Identity for CUPRA

The new identity moves away from the visual conventions of performance car advertising

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness