Bimbo Group

Grupo Bimbo, S.A.B. de C.V. is a Mexican multinational food company with a presence in over 33 countries located in the Americas, Europe, Asia, and Africa.

Sep. 23, 2025

6 Months in and Lots of Bread, a Bigger thanks and a Huge You're Welcome

Following the successful launch of its Bigger Slice campaign in Spain this summer, Bimbo is bringing the idea to Portugal with a fresh chapter titled “You’re Welcome.”

Aug. 22, 2025

Bimbo Launches "You're Welcome" in Portugal, Celebrating with Humor the Table Neighbors of its Sliced Bread

A bigger slice that brings new possibilities to the Portuguese table

Jul. 25, 2025

Bimbo and Ogilvy Announce a Bigger Slice with a Giant Humoristic Spot

Welcome to a world where breakfast matters again. And where bigger is, unquestionably, better

Oct. 18, 2024

Bimbo Brasil Releases: "It's Next Level. It's Artesano Level," Raising the Bar for the Bread Category in a Poppy Campaign

Created by Energy BBDO Sao Paulo, the film nods to opera and pop culture, inviting viewers to explore what sets Artesano apart

Jun. 02, 2023

"The Important Thing is what's Inside": The new Campaign of Pinguinos Bimbo and Fantastica

The Pingiinos dairy beverage category presents its new campaign with a forceful change in its communication

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Sep. 04, 2026

Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign

Most family SUVs have to prove they’re ready for everything a family can throw at them

Sep. 04, 2026

Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign

That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon