ATP
ATP backs DreamFight to reimagine the tennis fan experience
Nov. 12, 2024
ATP and Make My Day Launch World-First Immersive Tennis Viewing Experience
The ATP is using technology to bring sporting highlights to life in a new and innovative way during the Nitto ATP Finals
Latest News
Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars