Aftonbladet
Sweden’s largest newspaper
+46 8 725 20 00
Oct. 13, 2021
Unique Initiative Lets Supporters Move Into The Homes of Soccer Stars
Do you want to live the life of a soccer star for a day?
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness