WPP
WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.
WPP has Named Microsoft's Cindy Rose as CEO
Cindy has extensive experience as a leader in the technology, telecommunications, media, entertainment and creative industries gained at world-leading brands
"We All Understand Coca-Cola" Uses Design to Bridge Cultures
Campaign was developed by WPP Open X, led by INGO, Grey and Ogilvy
"Group Therapy" Film Starring World Class Comics Showcases the Therapeutic Power of Sharing
Coproduced by AXA, Hartbeat, and WPP, the “docu-therapy” features top comedians sharing mental health struggles to show that "sharing is therapeutic"
Coca-Cola Introduces the FUZE Iced Tea Brand in Canada by Taking Canadians on the "Great Flavour Run"
2025 may just go down in history as the year Canada's great "iced tea war" started brewing.
Ad of the Day | Ford and Born Social Give "Big Cat Energy" in Social-Led Puma Gen-E new Model Reveal
Pan-European push for new all-electric Ford Puma stars a curated cast of creators embedded in urban culture
"Brand Design at VML" Launches to Power Brand Growth Through Design
Robb Smigielski to serve as VML Chief Design Officer for North America
The One Club and WPP Launch Second Year of ONE School UK for Black Creatives
The One Club for Creativity and WPP will continue their successful partnership for the second year of ONE School UK
The 2024 LIONS Creativity Report Rankings are Released
Coca-Cola Wins Creative Brand of the Year for the first time
VML, JVM and Omnicom Take Top Honors at Gerety Awards 2024
VML has been awarded Global Network of the Year, Jung Von Matt Germany wins Global Agency of the Year and Omnicom is Holding Company of the Year
Tito Ribeiro Explores AI's Impact on Influencer Marketing
Creative economy is fundamentally based on human relationships, and that will not change
Ad of the Day | Coca-Cola Spotlights Spontaneous Moments of Human Connection in new "Spills" Spot
"Spills" was developed by WPP Open X, led by DAVID Miami and supported by Ogilvy PR
WPP Unifies and Expands its Business with Telefonica in Latin America
WPP’s new operating model for Telefónica will be known as the Blue Spark Partnership
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness