
VMLY&R Peru
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VML and Bolivar Baby & Kids Launch "Sound Names", an Initiative for Babies to Choose their Own Name from the Womb
The idea arose as a response to a trend in Peru, where many parents choose to name their children after superheroes or characters
Meet The Guardian Toad, an Innovative Development Aiming to Reduce the Proliferation of Dengue Mosquitoes
After months of research VML and Sapolio present Guardian Toad, a new device that will join the fight against dengue in Peru
Arequipena Turns its Beer Bottles With UV Protection into Tiles
They took advantage of the UV-400 protection of the bottles to protect the most important thing in Arequipa, its people
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness



