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bet365 Launches "Winning is Everything" Brand Campaign Across the U.S and Canada
bet365 debuts new, inaugural campaign with VML for the most passionate sports fans who like to celebrate the wins
Robert Kraft's Blue Square Alliance to Air "Sticky Note" Super Bowl Ad Urging Americans to Stand Up to Hate
Created by VML and directed by Jake Scott, "Sticky Note" follows a Jewish student targeted by classmates at school
Robitussin Hacks Subway Takes Episode for #CommuterCoughs Debate
VML US team up with the New York subway interview series to discuss the hot topic of coughing on public transport
When Coffee Speaks Louder Than Ads: belVita's Seamless Coffee-Counter Takeover
Mondelez International's belVita Breakfast Biscuits is putting a new spin on the coffee shop experience with its innovative campaign
For the Love of Californians: Covered California Launches First Brand Campaign
This new brand campaign, created in partnership with VML, comes at a time when federal changes to health care coverage are causing significant changes for Californians
Ad of the Day | VML Relaunches Eye Care Retailer's Identity with the Powerful Message "Every Eye Deserves Better"
Fresh, joyful new look highlights affordable, high-quality eye care for all Americans
New PSAs Aim to Help Families Identify Subtle Signs of Alzheimer's in Loved Ones
Ad Council and Alzheimer's Association launch a campaign on early warning signs, focusing on Black Americans, who face double the risk
LADbible Asks Irish Citizens to Identify as Mythical Creatures in "Leprechaun Law" Campaign
LADBIBLE and VML invite people to "become leprechaun" and enjoy better legal protection in a bold campaign highlighting the republic’s outdated hate speech laws
Ad of the Day | Heather Mcmahan & Stouffer's: Bringing Mac & Cheese to Every Pantry in the USA
For the first time in 100 years, Stouffer's mac and cheese is leaving the freezer and coming to the pantry aisle
Coca-Cola Introduces the FUZE Iced Tea Brand in Canada by Taking Canadians on the "Great Flavour Run"
2025 may just go down in history as the year Canada's great "iced tea war" started brewing.
PGA TOUR Players Can't Resist a TruGreen Lawn
Humorous new ads developed by VML show what happens when your lawn is too good to resist, even for PGA TOUR players
"Brand Design at VML" Launches to Power Brand Growth Through Design
Robb Smigielski to serve as VML Chief Design Officer for North America
Latest News
Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars