The Roots
We are the roots. We are your roots. We produce Film and Commercials, Documentaries, Stills shoots, Music videos
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A Decade of Borderless Production: The Roots Celebrates 10 Years
With 100+ projects across ads, music videos, docs and films, the company delivers seamless, borderless production worldwide
Caviar Director Jonathan Krisel & Martin Agency Take Oatmilk To Strange New Places With Help From The Roots
Chobani's latest spot Oatmilk is everywhere
The Roots Reflects on the One Year Anniversary and Success of Its Mexico Office
The Roots opened their fourth office following years of success in Chile, Uruguay and Argentina
Director Rodrigo Saavedra Showcases Casillero Del Diablo in "The Wine Legend"
With Production Services by The Roots
Labor of Love: The Roots Grows with The Roots/Mexico & Addition of US-based Service EP
Production service company The Roots has forged an alliance with three of Mexico’s top industry leaders to form The Roots/Mexico.
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness