The Basement
The Basement is a full-service ad agency. Getting attention is a lost art—but key to brand success. We create idea-driven campaigns you can’t ignore
Oct. 15, 2025
PARAGON and French Lick Tourism Invite Viewers to "Take Your Time" in New Campaign
Directed by Jack Linderman, the campaign was shot across three French Lick landmarks: the Pete Dye golf course, a lakeside dock, and the Big Splash water park
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Jul. 22, 2026
Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life
Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet
Jul. 22, 2026
"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer
Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars