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McDonald's brings back Great Tastes of the World menu with campaign by Leo Burnett London
Each country-themed burst runs for two weeks, making eight weeks in total for the campaign
Leo Burnett London celebrates the farmers and the quality ingredients behind McDonald's
One 40” TV spot breaked on October 4th, followed by two 30” spots as well as cinema, radio and social elements
Ad of the Day | Alzheimer's Research UK launches "First Breath" campaign to provide hope that dementia can be cured
Created by AMV BBDO, ‘First Breath’ breaks on 20th September with an ITV premiere
Ad of the Day | Cossette and McDonald's Deconstruct Iconic Golden Arches to Direct People to The nearest Restaurant
The out-of-home campaign will consist of four billboards
McDonald's Signature Collection to sponsor ITV's coverage of the NatWest Six Nations
The campaign will be supported by TV, OOH, Press, Cinema and Digital advertising
Ad of the Day | McDonald's #ReindeerReady Christmas campaign taps into Christmas
The creative is delivered through the lens of one little girl’s excitement for the arrival of Father Christmas’s reindeer
Leo Burnett London reveals the truth about McDonald's beef
Leo Burnett London has created a campaign for McDonald’s beef which represents the first time the fast-food company has focused on the process...
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness