Merchant

Merchant is a Canadian based production company founded by award-winning director Tim Godsall and executive producer Ian Webb.

Mar. 20, 2023

Allie Yonick Unveils Otherworldly Jewellery Campaign for Steff Eleoff

Represented by Merchant, Allie shoots model Vanessa Campana in a storm of molten metal for the brand’s first campaign

Jan. 12, 2023

Merchant Signs Award-Winning Director Benji Weinstein

The production company kicks off 2023 with exciting new directorial signing

Nov. 21, 2022

Merchant Welcomes Chris Sargent for Commercial Representation

The award-winning director’s work is rooted in VFX and stunning visuals

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness