
Majority
Majority is a marketing & advertising agency built upon a diversity-led talent model. Not just for a more equitable world, but because we know diversity is the ultimate competitive advantage for disruptive creativity that moves culture.
Majority is a marketing & advertising agency built upon a diversity-led talent model. Not just for a more equitable world, but because we know diversity is the ultimate competitive advantage for disruptive creativity that moves culture. And when you move culture, you move product. We ignite diverse lived experiences into cultural disruption that can take many forms, including: advertising, strategic planning, digital, branded entertainment, design, product innovation, experiences, art and activism. Born in the ATL where the minority is the majority, award-winning creative Omid Farhang founded Majority in 2021 in partnership with The Don Dada of celebrity marketers, Shaquille O'Neal along with veteran marketers Jorge Hernandez and Asmirh Davis.
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness
