Lobster

A creative production house bringing brands & people together.

Jul. 17, 2026

Pooch & Mutt Celebrates the Unfiltered Reality of Dog Ownership through its Digital Campaign for All Breeds Needs from Lobster

Shot with real dog owners and their dogs, the films are grounded in natural, observational storytelling

Jul. 24, 2025

Ad of the Day | Aldar Highlights Precision in "Driven by Details" Campaign by Genero & Lobster

The campaign used Genero's platform, allowing Aldar to tap into top talent and receive a standout concept from Lobster

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Jul. 22, 2026

Thomson Reuters Introduces The CoCo to Bring CoCounsel AI to Life

Thomson Reuters has introduced the world to The CoCo — the star of a new campaign for CoCounsel, and quite possibly the most self-assured colleague you'll ever meet

Jul. 22, 2026

"Can I Kick It": An Iconic Match of Spot & Song for Major League Soccer

Directed by Romain Chassaing and edited by Edward Khoma of Abandon Editorial, the spot unites a cavalcade of Major League Soccer stars