La Pac

La/Pac is an advertising films production company. Home to creative directors.

+33 1 56 69 65 00

La Pac is a group producing audiovisual content, specialized in commercials. Since its creation in 1972, La Pac is the most rewarded french company from different international festivals, including Le Festival de Cannes (65 Lions, le Grand Prix and La Palme d'or). While diversifying its activities according to the evolution of the market, La Pac remains faithful to its basic principles :creativity, artistic added value and professional ethics. With its specialized subsidiaries, La Pac has today developed a vertical structure in order to answer to all professions of production: post-production, sound design, 3D, 2D, production of web content.

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness