Hulse & Durrell

We create brands that inspire, unify, and endure.

Hulse & Durrell is a design-led creative agency based in Canada. We specialize in making brands memorable and valuable, and we build them to last. Founding partners Ben Hulse and Greg Durrell began working together on the Vancouver 2010 Games design team and went on to lead a comprehensive rebrand of the Canadian Olympic Team in 2011. Since then, the firm has helped transform some of the biggest and most complex brands in sport, transportation, and retail.

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness