
Essential Good
Modern Marketing for Progressive Brands
+1 415-948-6747
Essential Good is an agency designed and built to service the cannabis industry and other fast-moving, progressive new categories. Our team has been working in the cannabis space since 2014 and we’ve helped launch and sustain many of the industry’s top brands. While most of us call Oakland home, our team is agile, flexible, and infinitely scalable across the country and the world, allowing us to service large multi-state operators and international brands.
Latest News
Sep. 04, 2026
Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign
Most family SUVs have to prove they’re ready for everything a family can throw at them
Sep. 04, 2026
Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign
That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon
