Billion Dollar Boy

Billion Dollar Boy (BDB) is the global, social-first agency with Creator Instinct™.

Dec. 11, 2025

Mas+ by Messi Unveils Landmark Global Creator Activation with Billion Dollar Boy Group

The campaign marks the first time Leo Messi has collaborated directly with creators to promote Más+

Dec. 04, 2025

New Research Reveals Marketers and Creators are Turning to "Vibe Marketing": Using AI to Combat Rising Creative Fatigue

Consumers stay cautious: 48% value emotional marketing, but only 33% believe generative AI delivers it effectively

Nov. 20, 2025

Billion Dollar Boy Launches Research Report Exploring "The Real Impact of AI on the Creator Economy"

Supported by new, independent insights from a survey of 6,000 creators, consumers and marketers across the US and UK

Nov. 13, 2025

Billion Dollar Boy and Portal Launch First Creator Conversion Tracker for Third-Party Retailers

The partnership includes an exclusive integration via API into Billion Dollar Boy Group’s proprietary creator marketing discovery

Latest News

Oct. 22, 2026

AI Movie Awards Reveals 30 Finalists Ahead of London Ceremony

The finalists span categories including Best Short, Best Animation, Best Thriller, Best Sci-Fi, Best Ad, Best Music Video

Oct. 22, 2026

Bray & Co. Turns Online Cable Complaints Into UGC Anthem for Fidium Fiber Internet

Clever social media effort tapsiInto popular #texttosongs trend to give voice to unhappy cable customers