Basic
BASIC® is a branding & experience design company that is part of Dept.
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BASIC® is a branding & experience design company that is part of Dept, a global agency that thrives at the intersection of design, data, and technology. Together, we’re focused on transforming brands and culture — across the world.
Latest News
Jul. 23, 2026
M+C Saatchi Sport & Entertainment Evolves Leadership Team to Accelerate International Growth
Laura Coller adds global chief operating officer responsibilities while continuing as UK CEO; Ross Watson appointed managing director UK
Jul. 23, 2026
Ad of the Day | AXA Launches First African Brand Campaign Celebrating Care
A brand platform aimed at strengthening brand consideration and relevance for AXA across the region