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ARTPLAN

Apr. 23, 2026

Artplan Turns Free Fire into a Recruitment Tool

Initiative in partnership with AfroReggae and supported by Garena identifies talent through gameplay and brings young players into the professional e-sports scene

Apr. 16, 2026

UN Women Brazil Proposes Shifting News Coverage of Violence Against Women to the Active Voice

Campaign invites the press to rethink the language used in reporting these cases to avoid diluting responsibility

Apr. 16, 2026

Flamengo Welcomed by the UN in New York, Marking a new Chapter as a "Nation"

After positioning Flamengo as a "Nation," the UN welcomes the club into the Football for the Goals initiative

Apr. 15, 2026

Bob's Turns the Game’s Most Unignorable Moment into Food Coupons

In PUBG: Battlegrounds, "Last Words Coupons," by Artplan, uses the seconds after elimination - when enemies can hear you - as media to deliver coupons

Dec. 03, 2025

UNICEF Turns Classroom into Greenhouse to Highlight how Climate Change is Disrupting Education Worldwide

"Unlikely Greenhouse" exposes heat waves threatening students worldwide

Apr. 25, 2025

Short film Exposes Racism in Healthcare

A project conceived by Instituto Yduqs and IDOMED, "Black Body" follows the journey of a Black man facing indifference and negligence from healthcare professionals

Apr. 07, 2025

When Humor Meets Awareness: How A Fun Campaign Sparked a Serious Message About Skin Health

Artplan and Mami Wata Create sunscreen with tech that detects faces on bald heads

Mar. 21, 2025

Free Clothes from Big Brands: E-commerce Cleaning the Atacama Desert and Raising Awareness

In an initiative created by Artplan, garments are cleaned and made available for online sale

Mar. 23, 2023

PerifaLions Launches Perifa in Cannes 2023

The project that bridges the outskirts and major advertising agencies announces a challenge that will take talents from the outskirts to the largest creativity festival in the world

Latest News

Jul. 22, 2026

Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes

Founded in 2003, SportVibes has extensive experience creating connections between fans

Jul. 22, 2026

World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think

The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness