
Across the Pond
Across the Pond is an independent creative agency helping tech brands create a better world.
Across the Pond is an independent creative agency helping tech brands create a better world. We started life inside Google in 2008. We continue to work with them, and other tech brands-including YouTube, Facebook, Expedia, and Xiaomi, globally. London is our long-time headquarters, but we also now operate in San Francisco, Singapore and Shanghai. We create strategic narratives and campaigns that people can relate to, engage with and enjoy. We make the complex, human. Female founded, diversity is in our DNA. Julie Cohen, our founder and CEO, has put a huge focus on diversity, equity and inclusion across the agency in recent years. We believe the work we do, and how we do it, can create a better world. We’re members of the APA, IPA and WeConnect.
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness
