Previous Ad
Graco: The Safest Place Outside Your Arms
Next Ad
Premier Inn: You Know What You’re Getting
Zij-kant: Equal Pay Day
Media Type:
TV
Brand
Agency
Country:
Industry:
In Belgium, women earn 20% less than their male counterparts in all areas of the job market, except for one: prison. Female inmates in Belgium prisons receive fixed pay for their jobs and the rate of pay is gender equal. March 12, is Equal Pay Day in Belgium, and women’s equality NGO ZIJKANT has launched its annual campaign to raise awareness and campaigning for action to close the gender pay gap.
Credits
Advertising Agency:
MortierbrigadePartner & CEO:
Jens MortierPartner & Executive Creative Director:
Joost BerendsPartner & Brand Design Director:
Philippe De CeusterHead of Production:
Charlotte CoddensAgency Producer:
Manoe DelissenAccount Executive:
Emma RobberechtsMedia Strategist:
Chenling ZhangProduction:
Czar.beDirector:
Lionel GoldsteinFilm Script:
Lionel GoldsteinExecutive Producer:
Eurydice GyselProducer:
Maarten De Sutter1st AD:
Martine TemmermanDOP:
Grimm VandekerckhoveArt Director:
TankerStylist:
Catherine MarchandHair & Make up:
Gert BottyCasting:
XtrazEditor:
Manu Van HoveGrading:
Laurens OrijOnline Graphics:
Dries DeryckePost Production:
CzarPost Producer:
Bieke De KeersmaeckerSound & Mix:
SenstudioMusic:
Suno.com by JoeDate:
March, 2026More from Zij-kant
Ad of the Day | Zij-kant: Show Eomen the Respect they Deserve
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 04, 2026
Lucid Motors & BarkleyOKRP Launch "Is Your Family Built for the Lucid Gravity?" Campaign
Most family SUVs have to prove they’re ready for everything a family can throw at them
Sep. 04, 2026
Poke The Bear Bottles The Spirit of West Virginia's Legendary Blue Lot in New Bourbon Campaign
That's the idea behind Poke The Bear's first campaign for Tailgate Spirits™, the West Virginia spirits company behind Blue Lot Bourbon