Sainsbury's: TU and ME
Media Type:
TV
Brand
Agency
Country:
Industry:
New Commercial Arts, with client Tu (Sainsbury’s), launch their second instalment of the Tu & Me brand campaign. Mirroring the creative treatment of A/W '22 but with even more focus on bringing the storytelling to life whilst highlighting versatility and value for money.
Credits
Advertising Agency:
NCA, London, UKFounder/CEO:
James MurphyFounder/CSO:
David GoldingFounder/CCO:
Ian HeartfieldFounder/Artistic Director:
Nici HoferFounder/Director of Production & Operations:
Matt Craigie-AthertonCreatives:
Joe Fitzgerald, Kim HutchesonDeputy Head of Production:
Georgia DickensonProject Director:
Sylvie EdwardsBusiness Director:
Mel McMillanAccount Manager:
Zahra BandayPlanner:
Cara Van RhynProduction Company:
Rosco ProductionsDirector:
Mel BlesProducers:
Emily Miles, Emma Turpin, Joy HartDOP:
Marc PritchardEditing Company:
Wild Island FilmsEditor:
Ricardo FusettiEdit Producer:
Jamie WiffenPost Production:
Coffee & TVPost Producer:
Kathryn TallisAudio Post Production:
WaveSound Designers:
Ben GulvinMusic Supervision:
Leland MusicPhotographer:
Mel BlesAgent:
Webber RepresentsRetouching:
King HenryDesign:
King HenryDate:
March, 2023
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 22, 2026
Havas Strengthens Experiential Marketing Arm, Havas Play, Across Benelux with Acquisition of Dutch Agency SportVibes
Founded in 2003, SportVibes has extensive experience creating connections between fans
Jul. 22, 2026
World Cup Ads Don't Rely on Beckham or Messi as Much as Marketers Think
The stars feature in fewer than 1 in 10 ads, but their presence boosts long-term effectiveness