DR P3: P3 Mission
Media Type:
Experiential
5 years ago, The World Health Association recognized burn out officially as a new disease.
Today, 44% of Danish youth is feeling burned out*. The number of young people suffering is increasing. Danish public service radio and TV-station has a mission to turn the tide in a mission to find out what makes the youth happy and encourage them to do more of that – to avoid burnout.
Credits
Advertising Agency:
Uncle Grey, Copenhagen, DenmarkCreative Chairman:
Lars SamuelsenCreative Director:
Clara Prior-KnockCreative:
Jacob Grandt, Cecilie Jelstrup Larsen, Nicoline Grace Paulsen, Simon FrøsigEditor & Motion GFX Artist:
Thorbjørn FesselHead of Production:
Anja ErngartDigital Director:
Kasper A. NielsenChief Operating Officer:
Charlotte PorsagerLoumkloster Light:
Alexander Rindom Andersen, Jonathan Grinderslev Jensen, Solits B.VHead of Sales UK and Scandinavia:
Mariana BelivanakiCross-category Producer, DR Youth:
Dorthe Duvander KraghEditor in Chief, DR Youth:
Malene BirkebækHead of indie TV commissioning, DR Youth:
Linda EtgarProject Manager DR Youth:
Marina JensenPartners:
Ebbefos Fonden, OstifterneDate:
March, 2023Ad of the day
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